I got these thoughts on mobile UI design as I was working on a recent mobile web app project, and using my own app during the design phase:
1. *Every* action that a user takes, is an opportunity for you as a developer to enthrall, engage and please the user. Similarly, *every* action by the user must have a very clear reward for the precious time, effort and attention provided by the user in performing that action.
2. Strict focus on getting the maximum done, with the minimum number of clicks is not an optional feature, but a required feature for a mobile app.
3. Any step more than the absolute bare minimum required to finish an activity will prove to be a hurdle to continued user adoption.
2. Strict focus on getting the maximum done, with the minimum number of clicks is not an optional feature, but a required feature for a mobile app.
3. Any step more than the absolute bare minimum required to finish an activity will prove to be a hurdle to continued user adoption.
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